Benefits of data sharing for personalised services: case study

Look how happy people are when personalised services are targetted at them with pinpoint accuracy:

I had no idea my medical information was held on a joint computer system called `Swift’ and could be accessed by council employees.  I am very distressed that I was not contacted by the NHS first to inform me of this situation and gain my permission first. I am upset also that I was allowed to be identified in this way and my personal privacy totally invaded and not respected. I had not committed a criminal offence, I was no risk to self or others and there were no child protection issues. I am livid.

Tony Collins has this perfectly formed case study of a woman hwo spoke to her GP about possible depression and became the beneficiary of routine data sharing....
 
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Ideal Government

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