• Home
• Subjects
• Blog Roll
• Blindside
• Kable
• Advanced Search

• 

22 Feb 2008

NCC research into consumer of the future

While we’ve been frothing about DirectGov Ts&Cs and C21stconsulting-spam Public Strategist has come across and recommendssome key NCC research into consumers and the discipline of listening and engagement. People make six simple requests, he summarises:

Listen to us: “…something more like you’re doing here [deliberative forum], and people actually listened and did something, things would be better.”

Talk to us face-to-face: “…because if it’s not face-to-face people won’t believe they’ll do anything.”

Come and see how we live: “…they should send people to live in the community to find out for themselves – it’s ok listening to us, someone needs to be there to see what it’s really like.”

Help us make our voices heard: “It’s difficult for us to get anywhere, to say what we want.”

Give us feedback - no more ‘fake listening’: “They make a big deal about collaborating and listening to everyone, which they do but in the final [council] decision the weighting given to local people is 20%.We’re the ones who have to put up with it, why isn’t it 80% for us and 20% for them? It’s an indication of the fundamental problem. They’re communicating with us in the sense that they’re getting our views, but they’re not listening and responding appropriately.”

Be honest with us: “…if you can’t do anything for people, tell them you can’t.”

Bookmark; read at leisure. If people listen to Ed Mayo’s outfit we might yet work out how to understand our customers, which is the start point to sorting the rest of it out. 

• Posted by William Heath on 22/02/08 at 8:24pm
• Categories · "What do we want?" · Design: Co-creation
• Comments (0)  Permalink

Ideal Government

Let's say what we want from e-enabled government. Let's observe government first-hand. Let's say "Wouldn't It Be Better If" (WIBBI). Become an ethnographer of bureaucracy today! It beats getting frustrated with public services.

Categories

• "What do we want?"
  • Wibbipedia/MindtheGap
  • Design: Co-creation
    • Online Maps
  • Design: user-oriented
  • Foundation of Trust
    • Identity
    • Data nitwittery
  • Save Time and Money
• Greener government IT
• Pertinent Art
• Power of Information
• Political engagement
• "Transformational Government"
• Government Procurement
• Across the Board
• Ideal Goverment - project

Comment

Anyone is free to comment. Or mail with an article if you want to be an author. I'll post it up and send you a password. This whole thing is supported by Kable.

Authors

Sign up for new articles

Copyright

Designed by...

Statistics

This page has been viewed 1377739 times

Entries: 1625 | Comments: 2662 | Trackbacks: 206
Most Recent Entry: 10/08/2008 09:58 am
Most Recent Comment: 10/07/2008 12:14 am

Members: 185 | Logged in: 0 | Guests: 49
Most recent visitor: 10/08/2008 12:11 pm
Most visitors ever: 443 on 10/12/2005 02:21 pm